Building Digital Products
I started my employment with Internet Brands El Segundo assigned to the digital product team for iMatrix and Officite. These companies specialize in providing digital marketing and web products for Medical Practices / Salons & Spas
Hired to modernize designs for website themes, navigations and modules. I owned every product from wireframe to interactive prototype. Worked with developers and user testing teams to eliminate pain points while creating the best possible user experience.
Please enjoy some of my favorite designs
All designs started with a mobile first approach. Wireframes are based on the latest responsive web standards and grids from the largest desktop size down to the smallest mobile device. Content layout is tailored for users to clearly find the main services provided while providing an easy path to a conversion point.
I created a unique color palette for each set of templates to provide customers with a wide variety of options. Products were often selected over competitors strictly based on my color aesthetics.
Marketing Design
I also assisted the marking team with the customer facing side of things by providing concepts for website theme galleries and other marketing collateral for print and web.
Thank you for making it this far
I enjoyed the unique challenge it was working for the digital product team. There were several use cases and problems to solve that helped me grow as a digital designer.
Currently working at Internet Brands, El Segundo CA
Promoted to Lead Visual Designer for the health care marketing department.
Click the links to see my most recent work at IB: WebMD | Demandforce